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International #IPA Day – A Social Celebration

International IPA Day - Hop Plant

The folks over at Drink With The Wench have taken it into their own hands to create International #IPA Day. It’s being described as a grassroots social media-based celebration of craft beer featuring one of its most popular styles, the India Pale Ale. Here’s a an excerpt from the creators themselves.

Attention all craft beer evangelists, brewers, bloggers, and suds-savvy citizens! On Thursday, August 4th 2011, you are cordially invited to participate in the largest international craft beer celebration and virtual conversation the world has ever seen.

International #IPADay is a grassroots movement to unite the voices of craft beer enthusiasts, bloggers, and brewers worldwide through social media. OnThursday August 4th, craft beer drinkers across the social sphere and across the globe will raise pints in a collective toast to one of craft beer’s most iconic styles: the India Pale Ale. This celebrated style represents the pinnacle of brewing innovation with its broad spectrum of diverse brands, subcategories, and regional flavor variations – making it the perfect style to galvanize craft beer’s social voice.

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